Glass curtain wall LED transparent screen cross-border integration, transparent display to create a new power
Release time:
2021-03-24
According to the latest survey, the number of airports in my country has steadily increased, and passenger throughput has maintained double-digit growth for 9 consecutive years. By 2017, it has exceeded 1.1 billion. China has 229 civil airports. The airport is the largest gathering place for urban high-consumption people. The airport flow is 20 times that of urban shopping centers. Aviation media has an extremely wide audience. Among them, high-end consumer passengers are an important part of aviation passengers. Aviation media advertising can help Establish high-end brand value, and airport LED transparent screen has become the most advantageous media by virtue of its unique display effect and digital technical characteristics. As a transportation hub, the airport is a natural data farm, which has more data bases and interactive scenarios than regular commercial places such as shopping malls. Airports not only have huge traffic, but also can accurately identify and even predict customer portraits through flight data. The necessary and boring queuing time provides the best scene for information interaction between the two sides. Taking Frankfurt Airport as an example, its digital transformation results are based on three display terminals: APP, web and airport large screen. Consumers' attention is locked on the airport's official APP by providing real-time flight dynamics, gate queuing, airport indoor navigation and service response, and then passengers are converted into airport commercial consumers through preferential information and convenient location navigation. After the implementation of the digital project, the airport retail business unit price increased by 300, cross-selling and up-selling increased by 35%. As part of the digital transformation of airport media, LED transparent screen can open up online and offline media content, empower airport commercial integrated marketing, and turn passengers into airport commercial consumers. Compared with other types of media, LED transparent screen itself as a high-end, fashion technology products, easy to form a high-end media image in the hearts of the audience, and advertising products have a higher psychological expectations of the price. Just like a car, if it appears in the LED transparent screen at the airport, the audience thinks that the price of the car is 300000 yuan. If it appears in the advertisement on the LED large screen of the commercial street, the outdoor big brand or the LCD TV of the building, the audience's psychological expectation price is lower, about 250000 yuan. Therefore, the airport LED transparent screen advertising can effectively enhance the audience's perception of the value of goods and expectations. Therefore, for the promotion of high-end durable goods and luxury brand value and image, the airport LED transparent screen has more advantages. If it is to shape and maintain the brand image, it can maintain a long-term and stable advertising plan in the airport LED transparent screen. For advertisers who want to quickly promote new products, they can consider putting a large number of airport LED transparent screen advertisements in a short period of time. Advertisers should make full use of the more shocking visual effects of the transparent LED display, and attract more audience attention through more excellent advertising ideas.
Nowadays, in large shopping centers, stadiums, exhibition halls, outdoor advertising and enterprises and other fields, commercial display has been widely used, and the word "transparent" has become the industry synonymous with LED commercial creative display. With the development of the times, the city's major building facades are built on the basis of commercial glass curtain walls, and now the form of "glass curtain wall LED transparent screen" has become the standard configuration of landmarks in major cities.
Why is the display form of "glass curtain wall LED transparent screen"? Because in the daytime, whether it is retail stores or buildings, the use of glass curtain wall brings people the feeling of fashion, science and technology, international style full appearance display, relative to other building appearance, this glass curtain wall display is more commercial. The combination of LED industry and night tour economy is becoming more and more close. Urban centers and commercial centers around the world have all become new punch-in places in cities, giving people the feeling that where the lighting effect is good, it is the same as the city center. With the rapid development of the current commercial era, the commercial display of "glass curtain wall LED transparent screen" has become the core factor of industry competition.
In recent years, the installation area of the facade of glass curtain wall buildings at home and abroad has exploded. The owners have put forward higher requirements for the aesthetics and safety of the glass curtain wall installation display screen. As a professional LED transparent screen manufacturer, Aureida has proposed a variety of transparent display solutions for glass buildings. The main factor for users to install glass curtain wall is to enhance the fashion and beauty of shops, supermarkets and buildings. In this case, we have developed transparent LED display products that do not affect the original glass curtain wall environment and make our original shops more fashionable and beautiful. Transparent display is the highlight of its products and the core design concept of its products. The cool and creative display effect has attracted the attention of many tourists, making the dissemination rate and arrival rate of advertising information higher, and improving the commercial value of the glass curtain wall.
In order to meet the various creative display needs of customers, our company can also customize the application of different installation environments. Each light, easy to install, energy-saving and waterproof transparent screen arises at the historic moment, which is suitable for various indoor and outdoor environments, including large shopping centers, sales departments, headquarters atrium, exhibition activities, television stations and other scenes, bringing users a gorgeous visual feast.
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Leding Solid State Lighting Ltd.
Add.: No.5, First Road, Sanjiang Industrial Park, Hengli Town, Dongguan City,China
Email: sales.leding@interled.com.cn
Tel: +86-769-8118 0883
QQ：2269170096
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